We design the human side of artificial intelligence

Stop building AI that confuses users. Our specialized AI UX design creates trustworthy, intuitive interfaces for chatbots, AI dashboards, and intelligent tools that users actually want to engage with and businesses profit from.

US-based senior designers

Trusted by AI startups, growing B2B companies, and enterprise teams

A man and a woman are looking at a smartphone together. The man, with curly light brown hair and glasses, is wearing a beige turtleneck and matching pants, and is pointing at the phone screen. The woman, with short blonde hair and gold hoop earrings, is wearing a beige long-sleeved dress with a tie-waist. They appear to be in an indoor setting with light-colored walls, and an arched doorway is visible in the background.

Guac's UX audit identified conversion issues we'd been missing for months. Implementing their recommendations boosted our signup rate by 22%

A black and white headshot of a young man with curly, light-colored hair and light eyes. He is looking directly at the camera with a neutral expression. He has some facial hair, a light mustache and goatee. He is wearing a light-colored collared shirt, likely white. The background is blurred, suggesting an outdoor setting.
Nick Bond
Director of Operations @Argo34
A high-angle shot of a modern, dark-colored laptop with its screen open, displaying an AI assistant interface. The screen shows a greeting "Hi, how can I help you today?" and offers several options like "Help me brainstorm ideas," "Explain a complex topic," "Write some code," and "Plan my day." There's also a text input field at the bottom. The laptop is positioned on a dark, slightly textured surface, possibly a desk, against a dark background. The lighting emphasizes the screen and the laptop's form.
Companies who rely on our expertise

The image displays the word "MASONHUB" in a bold, sans-serif, dark gray font against a black background. The "H" in "HUB" is stylized with the horizontal bar extending slightly beyond the vertical strokes, making it appear like a plus sign.The image displays two lines of text in a bold, sans-serif, dark gray font against a black background. The top line reads "BILLY GENE" and the bottom line reads "IS MARKETING INC".The image shows a logo with the word "Autopilot" in a dark gray, sans-serif font. To the left of the word, there is an icon resembling a steering wheel, also in dark gray. The background is black.The image displays "ARGO 34" in a bold, sans-serif, dark gray font against a black background. The "R" in "ARGO" has a distinctive curved leg.The image shows the word "advantagy" in a dark gray, lowercase, sans-serif font. To the left of the word, there is an abstract, continuous line art icon that resembles a stylized "A" or an infinity symbol, also in dark gray. The background is black.
The image displays the word "MASONHUB" in a bold, sans-serif, dark gray font against a black background. The "H" in "HUB" is stylized with the horizontal bar extending slightly beyond the vertical strokes, making it appear like a plus sign.The image displays two lines of text in a bold, sans-serif, dark gray font against a black background. The top line reads "BILLY GENE" and the bottom line reads "IS MARKETING INC".The image shows a logo with the word "Autopilot" in a dark gray, sans-serif font. To the left of the word, there is an icon resembling a steering wheel, also in dark gray. The background is black.The image displays "ARGO 34" in a bold, sans-serif, dark gray font against a black background. The "R" in "ARGO" has a distinctive curved leg.The image shows the word "advantagy" in a dark gray, lowercase, sans-serif font. To the left of the word, there is an abstract, continuous line art icon that resembles a stylized "A" or an infinity symbol, also in dark gray. The background is black.
The image displays the word "MASONHUB" in a bold, sans-serif, dark gray font against a black background. The "H" in "HUB" is stylized with the horizontal bar extending slightly beyond the vertical strokes, making it appear like a plus sign.The image displays two lines of text in a bold, sans-serif, dark gray font against a black background. The top line reads "BILLY GENE" and the bottom line reads "IS MARKETING INC".The image shows a logo with the word "Autopilot" in a dark gray, sans-serif font. To the left of the word, there is an icon resembling a steering wheel, also in dark gray. The background is black.
Built for AI 🧩 UX that Simplifies 📈 Drives Adoption
A man with a beard and glasses, wearing a dark baseball cap, a dark open shirt over a white t-shirt, and dark pants, stands in the middle of what appears to be an art studio or creative workspace. His hands are in his pockets, and he is looking directly at the camera with a neutral expression. The room is brightly lit and features white walls adorned with various artworks, including framed pieces and abstract designs. Several desks are visible with computer monitors, shelves, plants, and art supplies, indicating an active workspace.

Artificial intelligence that lacks human understanding

Your AI can process millions of data points, but users can't figure out how to ask it a simple question. You've invested in cutting-edge machine learning, but your dashboard overwhelms instead of enlightens. Smart technology deserves smarter design.

What you get

Conversational AI UX Design
AI Dashboard Design
Generative AI Interface Design
AI UX Audits & Evaluation
AI User Testing & Optimization
AI Design Systems
Voice Interface Design
AI-Human Collaboration UX
Growth Strategy Consulting

The future of AI isn't just smarter technology- it's better human experiences

While the tech world focuses on making AI more powerful, we focus on making it more human. Every conversation flow, dashboard insight, and intelligent interaction we design puts people first. Because the most advanced AI means nothing if users can't - or won't - engage with it.

  • Human-centered AI design methodology
  • Conversation mapping and flow optimization
  • AI transparency and explainability
  • Iterative testing with real users
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AI adoption

- Higher Feature Engagement
- Intuitive AI interfaces that users actually want to engage with instead of avoid

Cost efficiency

- Reduced Support Burden
- Conversational AI that solves problems instead of creating frustration and tickets

User trust

- Improved AI Satisfaction
- Transparent, reliable AI experiences that build confidence rather than confusion

Business impact

- Faster AI ROI
- Strategic AI UX that accelerates time-to-value and competitive advantage from AI investments

Designs that deliver measurable business impact

A piece of white paper, titled "Customer Portal - 1 of 3", lies diagonally on a wooden table. The document appears to be a design review, highlighting "Critical" issues with a white pencil resting on it.
Enterprise SaaS Product Audit

From 100+ UX Issues to 68% User Satisfaction Increase

Improvement in user task completion
58%
User satisfaction increase
68%
A black laptop sits on a server rack shelf, displaying a data interface. A bright blue cable connects to the laptop, suggesting an IT or data center setting.
SaaS Product Design

B2B SaaS Filter and Search Redesign: From Excel Workarounds to Streamlined Operations

Reduction in time to find specific orders
40%
Open dark laptop on a light wooden pallet, displaying a light-themed user interface.
SaaS Product Design

Transforming Client Onboarding: When User Experience Drives Business Success

Reduction in user errors requiring operational cleanup
65%

Other services

Business transformed

50+

Helping growing companies turn design into their competitive advantage.

Client satisfaction rate

97%

Strategic partners who expand their engagement within 90 days.

Combined expertise

15+

Designer experience with proven track records.

About guac

Design built for AI, optimized for growth

Guac is a specialized AI design studio that helps SaaS startups and growth teams turn complexity into clarity—fast. We combine Fortune 100 experience with startup speed to deliver high-impact design across AI UX, product, web, and brand.

Our senior-only team uses AI-enhanced workflows to move faster, think deeper, and design smarter—transforming design from a bottleneck into a growth engine.

We don’t follow templates. We build strategic design systems that scale with you.

A man with short hair and a light-colored baseball cap is seated at a white desk, intently typing on a laptop. He is wearing a dark, possibly charcoal, button-up shirt over a white t-shirt. On his left wrist, he has a dark watch. The background is a plain, dark gray wall with a framed picture visible on the right. The lighting suggests a focused, indoor environment, with light illuminating his face and the laptop. A smartphone and another object are visible on the desk to his right.

How we turn design into your growth engine

Our proven process combines business strategy with rapid execution. No lengthy discoveries. No junior designers. Just senior experts who get it done.

1

Understand your business

We dig into your users, metrics, and goals to uncover what actually drives growth—so every design decision has a business case behind it.
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2

Rapid design

Our senior designers use AI-powered workflows to deliver in 48 hours what traditional agencies take weeks to produce—without sacrificing quality.
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3

Launch, measure, optimize

We track real business results, not vanity metrics. From performance to conversion, we continuously improve what matters.
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Strategy First ⚡ AI-Fueled Speed 📈 Growth You Can Measure
A black and white close-up headshot of a man with dark, short, curly hair and dark eyes. He has a beard and mustache, and is looking directly at the camera with a serious or neutral expression. The background is softly blurred.

Adam Hawarneh

Founder & CEO @ Further Franchising

32% conversion increase after one UX redesign. Guac paid for itself in two weeks.

Choose your growth plan

Stop waiting weeks for design revisions. Get unlimited design requests completed at startup speed with senior-level expertise.

Not sure which plan fits?

Let's discuss how strategic design can accelerate your business growth. No sales pitch, just honest conversation about your challenges and our solutions.
Book free consultation
Book free consultation

Growth partner

$2,495 / month

  • 1 request at a time
  • 48-hour delivery
  • Senior US designers
  • Custom client portal
  • Unlimited revisions
  • Pause or cancel anytime
Perfect for: Growing startups and SMBs needing consistent design support

Scale partner

$3,995 / month

  • 2 request at a time
  • Priority 48-hour delivery
  • Senior US designers
  • Strategy calls and reviews
  • Unlimited revisions
  • Pause or cancel anytime
Perfect for: Fast-moving teams and agencies with multiple projects

Growth partner

$2,079 / month

  • 1 request at a time
  • 48-hour delivery
  • Senior US designers
  • Custom client portal
  • Unlimited revisions
  • Pause anytime
Perfect for: Growing startups and SMBs needing consistent design support

Scale partner

$3,329 / month

  • 2 request at a time
  • Priority 48-hour delivery
  • Senior US designers
  • Strategy calls and reviews
  • Unlimited revisions
  • Pause anytime
Perfect for: Fast-moving teams and agencies with multiple projects

Frequently Asked Questions

Everything you need to know about partnering with Guac Design for strategic growth.

How does the strategic design partnership work?

We start by understanding your business goals, then deliver ongoing design support through your custom portal. You submit requests, we deliver in 48 hours, and you get unlimited revisions until it's perfect. Think of us as your in-house senior design team, minus the overhead.

What's included in each partnership tier?

Growth Partner: 1 active request, 48-hour delivery, senior designers, unlimited revisions

Scale Partner: 2 active requests, priority delivery, strategy calls and reviews

Both include AI-enhanced workflows and can be paused anytime.

How quickly can we get started?

Immediately. Book a strategy call today, start your partnership tomorrow. Most clients see their first designs within 48 hours of signing up.

How is this different from hiring designers or agencies?

We combine the expertise of an agency, the speed of freelancers, and the partnership of an in-house team. No junior designers, no account managers, no drama- just senior experts focused on your business growth.

What if we need to pause or change plans?

Total flexibility. Pause, upgrade, or cancel anytime with monthly plans. Annual plans include 60 pause days and come with strategic bonuses. Your partnership, your terms.

Our blog

Design insights that drive business forward

Where design strategy meets business growth. Get actionable insights on using design as a competitive advantage, from conversion optimization to strategic thinking.

Ready to turn design into your competitive advantage?

Join 50+ companies using strategic design to accelerate growth. No contracts, no drama- just results.